Vol 17 (2022): November
Marketing Management

The Influence of Trust, Convenience, and Consumer Attitudes Toward Purchase Intentions Online In Sidoarjo
Pengaruh Kepercayaan, Kemudahan, dan Sikap Konsumen Terhadap Niat Beli Secara Online Di Sidoarjo


Moh Mauludin Ihsan
Universitas Muhammadiyah Sidoarjo, Indonesia
Lilik Indayani
Universitas Muhammadiyah Sidoarjo, Indonesia *

(*) Corresponding Author
Picture in here are illustration from public domain image or provided by the author, as part of their works
Published November 14, 2022
Keywords
  • Trust,
  • Convenience,
  • Consumer Attitude,
  • and Purchase Intention
How to Cite
Ihsan, M. M., & Indayani, L. (2022). The Influence of Trust, Convenience, and Consumer Attitudes Toward Purchase Intentions Online In Sidoarjo. Indonesian Journal of Law and Economics Review, 17, 10.21070/ijler.v17i0.826. https://doi.org/10.21070/ijler.v17i0.826

Abstract

This research is a type of quantitative research with hypothesis testing. The sample used in this study was 292 respondents, namely consumers who intend to buy online in Sidoarjo. The sampling technique used the simple random sampling. The analytical tools used in this research are multiple linear regression analysis, coefficient of determination (R2), partial correlation coefficient, t test, f test, and classical assumption test using SPSS version 18.0 application program. The data used in this study are questionnaire data and data sourced from consumers who intend to buy online. Data collection techniques using questionnaires.

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