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“Effect of Visual Merchandising, Store Atmosphere, and Price Discount on Impulse Buying with Positive Emotion as Intervening Variable : Pengaruh Visual Merchandising, Store Atmosphere, dan Price Discount terhadap Impulse Buying dengan Positive Emotion sebagai Variabel Intervening ”, ijler, vol. 11, p. 10.21070/ijler.2021.V11.699, May 2021, doi: 10.21070/ijler.2021.V11.699.